NABShow 2015 Wrap-up with Larry Jordan

Larry Jordan:
Producer, Director, Editor, Consultant and Trainer
(larryjordan.com)

 

 

 

 

Q. What did you see at the show that gave you insight into future trends?
A. *The rush to higher resolutions is continuing, even for situations that don’t need it.
*Storage needs are increasing exponentially
*Film makers are shooting first, planning later; if ever
*SSD drives a darn fast but stubbornly expensive
*We still don’t have good, solid, inexpensive options for archiving media
On the other hand, wait six months and the world will change again at IBC.

Q. What was the highlight of NAB for you?
A. Sigh…the end of the show.

Q. What was the newest innovation at the show?
A. NAB is filled with surprises, but the most interesting thing to me was the speed of evolution, rather than revolution. Money is starting to flow in the market, finally, and vendors are expanding product lines to try to capture more business. New age camera companies, such as Red, Blackmagic Design and AJA are now considered a normal part of the camera business.

Hardware gets smaller, drones get bigger, and The Cloud is everywhere – especially where it doesn’t belong. Macintosh is the platform of choice and traditional vendors are scrambling to preserve their market.

Several new ideas caught my eye, including:
* The focus on infrastructure and managing media from companies like Axel Video, File Catalyst and Xendata.
*Drones are everywhere, especially underfoot
*Cameras are getting smaller, cheaper, and with better and better image quality

 

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